For 15+ years we’ve been producing, filming, and editing videos for businesses. And we never, ever, produce a video without talking about video strategy first.
You, too, should NEVER do any videos without knowing what you’re trying to accomplish, and WHY. Videos are simply tools to help you share your message in a more impactful way, that (when done correctly) will influence people to take action after watching. In fact, if people aren’t taking action after watching your videos, then you’re not using video properly.
Doing “Good Video” requires leading with a strategy-first approach. We coach & advise business owners not just on the technical aspects of how to produce, film, and edit great videos, but also on their most important goals for their business, and how to create the most effective videos, to help you reach your business goals faster.
Because if you’re spending time and money on video, then it should be working for you. And if it’s not, then it’s not a good use of your time, or your money.
The biggest mistake we see business owners make is doing video without a solid plan or strategy. That’s a recipe for getting frustrated, burnt out, and feeling defeated. But the truth is, video is the single most powerful tool that is available to you at this time, to help customers convert more easily to your free or paid offers. And when leveraged properly, video can completely transform the way you do business, and the speed at which you are able to generate results.
We have several options for how to get our Video Strategy & Coaching help. Learn more below.