Where Phase 5 connects with the Relationship Analogy:
Phase 5: GROW:
This is where you take all the hard work that you’ve already done, and try to leverage it into growth and expansion. If you’ve been able to attract, connect, convert, and retain great customers, then don’t you want more people like them to come your way? And don’t you want the help of the people you’ve worked so hard to make happy and take care of? Of course, you do!
Now you have to ask for help to grow. And the best people to ask are your raving fans and followers, your true supporters. The ones whose lives you have already transformed, who can tell others about you, and authentically share how great their experience has been, and all about their incredible results. Nothing helps you grow more than happy clients honestly talking about what you’ve done for them – because if you can help them, then you can help others too. Also, it’s way easier to have other people sell you, rather than you having to sell yourself. Nothing is better for sales than honest and authentic testimonials and referrals.