What sets you apart from your competitors? You do! Sharing your story, why you do what you do, and what you feel makes you different is a huge part of your brand. The more your customers know about you by putting yourself out there, the more trust they put
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So far Steve Geffner has created 35 blog entries.
As business owners, we are wired to be focused on money. Money coming in and money going out. How you spend money can affect how you attract money. Investing money on your own business can attract more money coming into your business. Money is a form of energy. When
Are you working to build connections online? Your videos will help you leverage your time and connect with others when you can't. They are constant connections between you and your customers, and are reaching out to people day and night, rain or shine. Your videos are creating relationships and
What does Facebook's algorithm for newsfeed changes around connecting with family and friends really mean to your business? The bottom line is this: Business Pages are getting less organic reach. Facebook is committed to showing you more friends and families in your feed, and lessening the posts from Business
What kind of video should you make for your business? The type of video you choose to create depends on the goal you want to achieve. Selling a product? Informing of a brand? Education? Your video should be as intentional and specific as possible. Your audience should know exactly
Are you making this online video mistake? It could be costing you leads and customers who want to know you, your product, and your brand! In this day and age, video is the one of best ways to establish, strengthen, and maintain a rapport with your customers. And if
Being an entrepreneur is difficult, we get it. There are two competing forces working in you at all times -- your desire and your fear. Your fear is telling yourself you're not good enough, you don't have enough experience, you can't do this, what have you gotten yourself into?
When Two Worlds Collide -- How We Met In 2001, our paths crossed professionally and we became fast friends. No surprise if you ever met us, right? Well, once we realized how much we had in common, it was inevitable that we would become Steve & Jaime of Geffner
2017 Gag Reel from Geffner Productions Who said creating brand-focused videos isn't fun? Sometimes people are worried that creating their brand videos will be stressful or difficult, but it doesn't have to be. With Geffner Productions, it is ALWAYS fun. We promise! And to prove it to you, we want
How do you tell your brand story? Did you know that 64% of consumers are more likely to buy a product after watching an online video? The most powerful way to connect with prospects online is with video. A Brand Story Video will connect with prospects and decisions makers